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McDonald's - 100 Stories, 100 Restaurants

McDonald's is one of the few brands privileged enough to be a part of so many moments in people’s lives. Think about it for a second: How many first dates and tears of joy has it witnessed over time, or how many low moods has it comforted?

As we open our 100th McDonald's restaurant in Romania, we pay tribute to all the flavourful stories shared with us over time and we invite people to join us and create new ones.

PROJECT: McDonald’s - 100 Stories, 100 Restaurants

AGENCY: DDB Romania

PUBLISHED: October 2023

TEAM: CD: Roxana Nita // CW: Alexandra Jitarel // AD: Andra Vlasceanu

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